Company Vision
“To develop an innovative and simplified system delivering RO/DI Water & Ultrasonic Humidification in a manner that continually exceeds the expectations of our customers.”
Values
Integrity: Providing a superior customer experience with quality, ethics, and professionalism is a top priority.
Teamwork: We strive to work in unison with one another.
Learning: We are constantly learning and listening. We strive for excellence and humble ourselves when correction is needed.
Honesty: It is not just a policy, it’s a culture.
Innovation: We search for ways to make our product offerings more efficient and be better servants of natural resources.
Stewardship: Taking care of the role entrusted to you, delivering results with excellence in mind.
Core Values
- Choose relationships over profit
- We value lessons learned; honest failures are learning opportunities to become better servants to other employees and our customers
- We learn from one another and empower each other “WE ARE ONE”
- Each of us plays an integral role in UltraPure Systems; we respect one another’s work and commitment to excellence
- We lean heavily on our strengths and use grace in our weaknesses
- We praise out loud and correct in private
- We seek first to understand others before trying to be understood
- Think outside the box – always question the status quo
Build Trust and Credibility
The success of our business is dependent on the trust and confidence we earn from our employees, customers, and vendors. We gain credibility by adhering to our commitment of exceeding the expectations of our customers.
Displaying honesty and integrity and reaching company goals solely through honorable conduct. Our proof is in our actions and culture, ultimately, we will be judged on what we do.
Respect Trust and Credibility
We all deserve to work in an environment where our talent shines through in our workmanship and deliverables. UltraPure is committed to creating such an environment because it brings out the best potential in each of us, which in turn contributes to our success.
UltraPure is an equal employment/affirmative action employer and is committed to providing a workplace free of all types of discrimination and abusive, offensive, or harassing behavior.
- Treat others with dignity and respect at all times
- Address and report inappropriate behavior and comments that are discriminatory, harassing, abusive, offensive, or unwelcome
- Seek out insights from employees with different experiences, perspectives, and backgrounds
- Be open-minded and listen when given constructive feedback
- Foster teamwork and employee participation and encourage different perspectives
Create a Culture of Open & Honest Communication
At UltraPure, everyone should feel comfortable speaking their minds, particularly regarding ethical concerns.
Managers have a responsibility to create an open and supportive environment where employees feel comfortable raising such concerns.
UltraPure will investigate all reported instances of questionable or unethical behavior and will take appropriate action. We will not tolerate retaliation against employees who raise genuine concerns in good faith.
Upholding the Law
UltraPure Systems is committed to integrity and begins with complying with the law, rules, and regulations.
Each of us must understand the company policies and laws that apply to our roles and seek guidance when needed.
Proprietary
We must respect the property rights of others and will not engage in unauthorized use, copying, or distribution of intellectual property.
Competition
We are dedicated to ethical, fair, and vigorous competition.
We will not engage in improper cooperation with competitors or offer improper payments.
Conflict of Interest
We must avoid any relationship or activity that may impair our ability to make objective decisions.
Employees should seek guidance if unsure about potential conflicts.
Meals, Refreshments, and Entertainment
- Must not be excessive
- Must not influence business decisions
- Must be appropriate for public knowledge
Gifts
Employees may accept reasonable promotional items such as pens, mugs, caps, and t-shirts.
Accurate Public Disclosures
All disclosures in financial reports must be accurate, complete, and timely.
Record Keeping
All company records must be true, accurate, and complete.
We must not manipulate or mislead audits or records.
Accountability
Each of us is responsible for following company standards and reporting violations.
Confidentiality and Proprietary Information
We must protect confidential company information, including trade secrets, pricing, and customer data.
Use of Company Resources
Company resources are for business use, with limited personal use allowed if it does not affect performance.
UltraPure reserves the right to monitor systems and will not tolerate misuse.
HR Manager
Janna Crawford
Brands We Serve

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